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January 13, 2014
Start a Business the Right Way

The American economy thrives on small businesses. However, every business must meet and constantly evaluate the requirements and benefits associated with building a sustainable competitive advantaged business. Therefore, one must be aware of the strategic management process as it applies to their business, whether a start-up or established one. One may also use the SWOT analysis  (Strengths, Weaknesses, Opportunities, and Threats) to analyze important characteristics of their business. Keep in mind, you can use strengths to leverage opportunities and minimize areas of weakness!

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